The Great Indoors.

Guardian Glass is the largest glass manufacturer in the world who heavily focuses on its dealer incentives. We produced their first direct-to-consumer campaign focused around an all-glass house built in the desert; designed to withstand the toughest conditions. This campaign involved a combination of strategy, videography, photography, social media,  advertising, audience optimization, and conversions.

Our mission for ‘The Great Indoors’ campaign was to seek out and nurture the right targeted audience to direct traffic to the website, generated leads, and increase overall sales.

Our conversion rate was so positive that the client doubled down on social and continued to create customer demand, trickling up the supply chain to their dealers. With an ever-improving targeting formula, we directed optimized traffic to the website to generate sales leads.